Mix Tape
Target Audience
This target audience for the short film mix tape is for many from the older generation which would've used cassette tapes in their childhood, approximately 40-50 years old. It is way in which they renew their memory's and highlighting the change in technology from their time growing up, and how different it is now. It may also be aimed at kids between 7-12 to teach them older techniques and how different their life is compared to the parents/elders.
As a whole Short films are aimed more in their own genre topic than they are aimed at certain types of short film fanatics. They can be younger people who are looking to make a career in film/television and must prove themselves or wish to improve the way the work, whilst keeping a low budget. Although short films can be aimed at certain groups, they can often be hard to set in stone which genre they are as they may keep the film vague and hard to put into a group.
More recently short films can be aimed at younger teenagers and adults between 16-40, as sitting down and watching a movie for 2 hours is turning into a thing of the past, so a short film can create as much enjoyment out of a film that can be watched without the coherence of time being a factor.
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